How Money Brain looks.
Our logo, colours and type, and the files to download. For press, partners and anyone putting our name on something.
01
The brain
Our mark. Two halves and the mint dot. It works alone wherever there's no room for the name: an app icon, a profile picture, a browser tab.
02
The name
Lowercase, joined by a hyphen, ending in the mint full stop. On one line where there's width, stacked where there isn't, and mb. where there's room for only two letters. The name and the brain always stand apart; never join them into one lock-up.
03
Property Brain
The buying side of the business. Same brain, same colours, same type; only the name changes. Short form: pb.
04
Space and size
Leave clear space around the logo of at least a quarter of its height on every side. Don't show the brain smaller than 16 px, or the name narrower than 96 px.
05
Colour
Mostly ink on off-white. Mint is kept for the logo and the things we ask you to do, so it means something when it shows up.
- Ink#171717RGB 23 23 23
- Paper#FDFCFCRGB 253 252 252
- Panel#F5F3F1RGB 245 243 241
- Mint#AAEEC4RGB 170 238 196
06
Type
Waldenburg Light for headings, Inter for everything you read. Two typefaces, nothing else.
- Waldenburg · Light 300Headings. A licensed typeface.
- Inter · Regular 400Body, buttons and tables. Free to use.
07
Sizes
The sizes the site uses. Headings stay light and tight; body copy gets room to breathe.
- Home headlineWaldenburg 300 · 48/52 · −2%
- Page headlineWaldenburg 300 · 32/36
- Lead paragraph, for the first thing you read.Inter 400 · 18/28.8
- Body text, for everything after it.Inter 400 · 17/30
- Inter 400 · 15 · black pill
08
Pictures
Real people and real places, never stock faces. Natural light, plain backgrounds, room around the subject.
Darren's photo
A client's street or home- Working at the desk
09
Business card
The brain on the front, the name and the details on the back. Nothing else.
10
Social posts
One idea per post, set large. Ink or mint behind it, the brain at the top, the name at the foot.
- Start from the end. Leave room to want more.
11
Page banners
The top of our social pages: the fold pattern across the banner, the brain on mint as the profile picture.
12
The fold pattern
The brain's folds, lifted out and repeated. For backgrounds, banners and packaging; never behind text you need to read.
13
Out in the world
On a car door, on a wall, on a phone. Ink and white do the work; mint stays small.
14
Billboard
At scale it's the same rules: one line, lots of ink, the brain and the name at the edge.
15
Merch
Ink cloth, white print. The brain and the name across the back of the hoodie; the brain on the cap, the name on the tee, the fold pattern on the bag.
16
Downloads
Please use the files as they are: no new colours, no stretching, no effects.
- The brain · ink and whiteDownload SVG
- Money Brain name · one lineDownload SVG
- Property Brain name · one lineDownload SVG
About Money Brain
Money Brain is a mortgage broking practice based at Hope Island on the Gold Coast, working with clients across Australia. It arranges home and investment loans by working backwards from where a client wants to end up, a first home, a home after rent-vesting, a portfolio or a commercial property, and setting up each loan so it doesn't get in the way of the next. Money Brain is the trading name of NU Home Loans Pty Ltd (ABN 79 620 942 065). Its broker, Darren Parker, is Credit Representative 501592, authorised under Australian Credit Licence 389328, held by Connective Credit Services Pty Ltd. Property Brain, its sister business, does the buying for investors.
Darren Parker
[Darren Parker](/about-us/) is the mortgage broker behind Money Brain. He set out to be the broker he wishes he'd had when he bought his first property: one who looks past the first loan to where a client wants to end up. He checks every answer against each lender's current policy rather than memory, and he deals with each client himself, from the first call through to settlement. He's based at Hope Island on the Gold Coast and works with clients across Australia.
The facts
Business: Money Brain, the trading name of NU Home Loans Pty Ltd, ABN 79 620 942 065.
Broker: Darren Parker, Credit Representative 501592.
Licence: Australian Credit Licence 389328, held by Connective Credit Services Pty Ltd.
Based: Hope Island, Queensland, working with clients across Australia.
Sister business: Property Brain, buying for investors.
Website: money-brain.com.au
Media enquiries
For interviews, comment or anything not in the kit, contact Darren Parker directly.
Or call or text 0406 117 918. You'll hear back within the hour in business hours, and by 9am the next business day after hours.
Updated 29 October 2026